Does the homepage of your project website encourage potential users to try it out? Or is it actively repelling people? Even worse, could it be attracting all the wrong people? In this talk, Emily Omier will walk attendees through the basic structure of a good project website homepage, giving examples of projects with solid websites as well as others that could use improvement. Attendees will leave with a concrete roadmap for either creating their project homepage from scratch or improving the homepage they already have. The focus is on the written content of the website, not on the design.