WordPress joined the fediverse more than 15 years ago and is still the underdog, but the potential is huge, after all, nearly 40% of the internet is powered by WordPress.

WordPress doesn’t come from the same place as social platforms. Unlike platforms built purely for social interaction, WordPress is driven by a very different set of needs, priorities and expectations. I want to give a few insights into how running your own ActivityPub instance can feel as easy as installing a plugin (and why that’s only half of the truth). Plus, a short sneak peek into what we’re currently working on to make WordPress a full flavored, fully featured ActivityPub instance.